Top 5 Ways to grow your Twitter Account, Are you a Twitter fan? According to research, Twitter is one of the most used applications all around the world. It is one of the most popular social media platforms that can prove to be beneficial for spreading awareness and helping you with your business growth worldwide.
The major question lies about the platform is how to grow the Twitter Account. Growing the Twitter account means growing followers. The account is directly associated with the followers and so does the growth. This article discusses about how you can grow your Twitter followers without spending a lot of money on paid promotions.
Why should you grow your Twitter following?
Every individual and brand is constantly striving towards ‘increased followers’. Increased followers mean that you have a higher reach towards the people and your voice will be heard by many.
It is important to grow your Twitter account to establish two-way communication for your brand and explain about what your brand is!
Lastly, Twitter allows you to gather feedback from the people that can help you improve your products and services. Even if you are an individual, you get the right feedback for the kind of content you make.
How to grow your Twitter Organically?
Growth is easy when you pay for it. You can have paid followers by paying for them; however, that question lies about how to get followers organically. These are some of the few steps you must take for organic growth.
• Firstly, focus on your main profile :
Update your profile and add a description explaining who you are and why you do this. Change the header photos and present a clear, catchy profile to the audience.
• Connect your Twitter account to other websites
Join different social media platforms and spread the word about your Twitter Account. Do not go too much with the spam that people stop considering your account and question your brand. Market it so you have a better organic following.
• Keep an eye on your competition and what they are doing to grow their account
Keeping an eye on your competition is the foremost important thing. You must know what people around you are doing. Look at your competition, learn from what they do, and take inspiration.
Ways to grow your followers:
Once you are aware of why you need to grow your Twitter account and how to do it organically, it is time for you to know how you can grow your followers.
1. Post high-quality content
- Most people are on Twitter to get the latest news while others are here to skim around their topic of interest. Qualifying content is the key to attracting an audience.
- Try putting up with the content your followers like. Prioritize the trends and the likes/dislikes. Moreover, stick to some particular topics you are discussing. Do not go over marketing for one day and sports for another. You can display tutorials, new product launches, event launches, etc.
- Pro tip: you should always check Twitter analytics to see what content is doing the best and is loved by the audience. This will give you a clear insight into what you should post.
2. Visual content attracts the audience
Informative posts and text-based content is read, but it is a fact that visual content is more appealing. When you add aesthetically pleasing pictures with information, they strengthen your brand image and make it memorable.
Are you still thinking about what to post and how? Add pictures today to create a lasting impression on your customers.
3. Consistent Posting
- Consistency is the key to every successful thing. Social platforms are places where you have to keep a constant check and balance, showing your presence with consistent posting. Twitter is the place where you need to keep a calendar about what to post next.
- Try to come up with the latest trends and news being posted regularly. Get new ideas and work for original content. Researchers claim that posting 1-2 times a day is the starter option, but the best is to make it 5-6 times.
- All you need to do is be consistent, be constant, and keep updating people about your brand.
4. Post and interact
- It is a common mistake made by many brands that they post, but forget to interact with. The brands post about their launches and experiences without engaging with their audiences. Remember, once you post something you must always keep in mind that engage with the post for a few hours. Answer your audience and interact with them about relevant questions regarding the post you have made.
- This is not only enough, but you should also keep on re-sharing and re-tweet the content by other brands. If you feel like brands within the same industry will notice your posts, you must mention them by tagging them. This will give you more insights and reach a higher number of people.
5. Optimize your Twitter Account
- What is the one thing that allows some brands to stand out on Twitter while others fail? It is that they work on optimizing their profile. You should always try to create an impact with the profile of your brand. It must be original and unique that can help you stand out from others.
- Do not hesitate to work on your weak points. As this is a very important step that can weaken your overall experience.
- Work on the color palettes and what your profile looks like. If you are a brand, incorporate colors that match your brand personality. Write a nice bio, and add details like other social media pages or link the website to give access to the users.
Reasons why Twitter is good for your business
Twitter is not as big as Facebook or Instagram, but is a platform worth building your presence on. Talk about business or influence, this is a social media channel that is can help make purchasing decisions for the customers. Excited to see how? Let’s roll!
• Connect with your customers
- Twitter offers a platform for you to connect with your customers at any time of the day. You can ask the customers to send in their feedbacks, or queries.
- Responding to Tweets, or re-sharing tweets from your customers will help you establish a long-lasting relationship with them and strengthen your bond.
• Cost free marketing
- When you want to be on Twitter, you do not have to pay anything. Twitter is a social channel where you can make your account free of cost. You have an idea, draft a Tweet and post. This is all cost effective.
- Your business marketing reaches your online followers within a click, and no money being used.
• Keep an eye on the competitors
- Competitors are the most important people to look on while doing business. You have your customers on Twitter and so are your competitors. Twitter is a medium that connects you to your competitors giving an insight view of their business.
- Customers might Tweet their reviews for your competitors that can be taken as a feedback for your business. You have a chance to incorporate the problems customers are having with the competition. Always keep your eyes open and take advantage of the social channel to do good to your business.
• Interact with potential customers
- Twitter has the potential of helping in making new clients for your business; however, it also helps you to stay connected to your potential clients. There will be many people who might be willing to know about your business, you can take advantage of the perfect opportunity.
- Keep posting about the business insights, techniques, or upcoming events on Twitter that can keep your customers engaged. It will establish a connection with the potential clients, and give a clear view to the new audience.
• Increase sales
- According to a survey, 60% of the customers tend to make their purchases from a brand after following them on Twitter. This shows the importance of Twitter presence for businesses.
- Customers see feedbacks, tweets, or reviews that are posted on Twitter before making their purchase.
Conclusion
Concluding, growing your Twitter Account is not an overnight process and needs time. It is a social website that is currently working with millions of active users and gives you the advantages of marketing once you are grown.
If you have more followers on Twitter, it is easy for you to communicate with the audience and spread awareness about your brand. Summarizing, there are 2 basic methods of growing your Twitter account. Firstly, you can promote and boost posts that increase the following; as well as speed up the message to a wider audience. Secondly, you can grow your account organically which is time-consuming but cost-free. The choice is yours!
What are you waiting for? Start your journey with Twitter now and make
